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February 2008- Companies Going ‘Green’ for Competitive Advantages

 

Leading businesses and organizations have discovered the power of going “green.” Distinct competitive advantages abound in branding, public relations and point-of-purchase differentiation from competitors. The challenge for many considering a greener path is how to do it with minimal disruption to existing business procedures. Click here to view the environmental impact of using recycled products.

At Delta Printing Solutions, we’re committed to providing environmentally-conscious options for our customers with our
40% and 100% post-consumer recycled paper solutions. Our
customer base has a growing number of companies and
organizations using recycled paper. They include:

  • Consumer electronics companies: These
    companies produce user manuals by the
    dozens of truckloads. Since many manuals
    are designed for “one-time-use,” once
    the electronic item is up and working,
    accompanying paperwork frequently ends
    up in trash cans and recycling bins. Either
    way, the use of post consumer recycled
    paper is a smart choice. We’re pleased
    to notice that some leading electronics
    companies have chosen to prioritize an
    eco-friendly agenda when making their
    printing decisions.
  • Colleges and universities: Environmental stewardship and sustainability are crucial concerns for many colleges and universities that see themselves on the forefront of societal change. They face pressure from many different stakeholders including the faculty, students, community, trustees and alumni. In the academic world, doing the right thing is of monumental importance.
  • Companies marketing “green”: Some companies
    and industries fall under intense scrutiny for their
    manufacturing methods.  In response, business leaders can help shape public opinion by using
    eco-friendly materials and processes. Then, they
    can communicate their leadership efforts to the
    buying public in this important area. Consumers
    are taking notice and factoring in environmental
    issues when making product choices.
  • New brands and companies: There is no better time to go green than when embarking on
    something new. Differentiation is important and this is where doing right meets the least
    resistance. If new brand managers and company leaders start off on the right foot, fewer
    compromises need to be made. If a product or brand will benefit from an association with
    environmental stewardship, the opportunity is ripest right at the start.
Once your company or organization has prioritized going green, an easy first step is to learn more
about Delta Printing’s 40% and 100% post-consumer recycled paper solutions for user guides, books,
product manuals and more. We will help you successfully navigate through a short transition period
and end at a place with obvious benefits.

The Delta Printing Solutions Advantage
Delta Printing Solutions has been committed to meeting the needs of customers for more than fifty years.
Located in Los Angeles County, Delta Printing Solutions is the largest independent provider of books,
manuals, catalogs, journals and directories in the Western United States. The company offers superior
prepress, printing, finishing and binding services with state-of-the-art technology and craftsmanship.

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